{"id":354,"date":"2018-01-24T01:57:53","date_gmt":"2018-01-24T06:57:53","guid":{"rendered":"https:\/\/fireflytech.co\/?p=202"},"modified":"2024-11-09T02:02:14","modified_gmt":"2024-11-09T07:02:14","slug":"do-you-own-your-website-the-truth-is-you-may-not","status":"publish","type":"post","link":"https:\/\/fireflytech.co\/do-you-own-your-website-the-truth-is-you-may-not\/","title":{"rendered":"Do You Own Your Website? The Truth is, You May Not…"},"content":{"rendered":"
For many businesses, the company’s website, including the\u00a0domain and all the content published under it, are often incredibly valuable property and a cornerstone of the company itself. The bad news is, though, that you may not actually\u00a0own<\/em> the website you build.<\/p>\n In recent years, web hosting platforms such as Wix and\u00a0Squarespace<\/span>\u00a0have become increasingly\u00a0popular. The draw is that they make it easy for anyone to build a functional website in a matter of hours if not minutes. Unfortunately, this convenience comes with some drawbacks – most notably being the fact that you don’t actually own the website you build on these platforms.<\/p>\n For instance, a website built on Wix\u00a0cannot be transferred to\u00a0Squarespace<\/span>, and\u00a0vice\u00a0versa. So long as you keep your website\u00a0on\u00a0the platform you built it in, you may not notice any problems. If you try to transfer your website or make certain changes, though, you’ll quickly realize that your ownership of your site is limited, to say the least.<\/p>\n Perhaps an even bigger problem with these web hosting platforms\u00a0than the limited ownership they provide is the limited number of design options that they offer. Though Wix,\u00a0Squarespace<\/span>, and others do indeed have some great looking templates, there’s really not much room to set your site apart from the thousands of other sites that have used the same template. Combine this with functionality that is just as limited as the design options these platforms offer, and you’ll quickly see why, for many businesses, these platforms are not the best choice.<\/p>\n When designing a website, particularly on platforms like Wix or Squarespace, it\u2019s easy to overlook the importance of fonts. Yet, the fonts you choose play a huge role in the overall look and feel of your site. A well-chosen font can convey professionalism, playfulness, elegance, or any number of traits that align with your brand’s personality. A site like BLKBK Ink website<\/a>, for instance, makes use of fonts that are distinctive and visually striking, helping it stand out even within the constraints of a hosting platform. Good fonts add character and credibility to a website, making it memorable to visitors, even if they may not consciously notice the details.<\/p>\n If cookie-cutter platforms such as\u00a0Squarespace<\/span>\u00a0and Wix\u00a0are not the right fit for your business, what is the best way to build your website? The answer is the tried-and-true platform people have been using to build websites for years: WordPress.<\/p>\n Unlike other web hosting platforms, WordPress offers you a large degree of freedom and countless options as to how your website will look and function. Best of all, any WordPress site you build is truly yours, free for you to move to any hosting platform you see fit.<\/p>\n Of course, more options and more functionality inevitably means that using WordPress comes with a bit of a learning curve, and it’s this learning curve that has given rise to more convenient, less functional platforms. However, if you’re not really a\u00a0do-it-yourselfer<\/span>, a web designer can work with you to build the perfect WordPress website. Best of all, once they are done and you’ve launched your site, you or your admin staff can maintain the website easily due to the robust dashboard included with WordPress. Just be sure the web designer doesn’t have you sign a contract that ultimately holds your site content ransom should you decide to leave. You’ll also want to do a little research\u00a0on\u00a0the hosting platform. WordPress does require a bit of upkeep in the form of updates. You’ll also want to\u00a0ensure<\/span>\u00a0you are getting good backups. If you’re not\u00a0techie, you might want to consider WordPress Managed hosting.\u00a0Managed WordPress Hosting is a service we offer that not only includes the hosting of your website, but also includes all WordPress\u00a0updates, plugin and theme updates, backups, security scans, and performance monitoring – taking all of the\u00a0hassles\u00a0out of maintaining\u00a0a WordPress site.<\/p>\nThe Trouble with Website Hosting Platforms<\/h2>\n
A Better Alternative<\/h2>\n